Released on: July 16, 2008, 5:57 pm

Press Release Author: GAO RFID Staff Editor

Industry: Electronics

Press Release Summary: RFID technology is facilitating a major innovation to supply
chain management. In an article by John Lorinc in the Globe & Mail Report on
Business Magazine, he states, "Every year, according to an expert cited by the
Federal Trade Commission, American merchants lose as much as $300 billion (US) in
revenues because they've lost track of goods somewhere on the journey between
factory and store shelf." Lost revenues are not the only concern in the supply
chain; improving the productivity in transporting goods and securing the source of
goods are also of concern to professionals managing the supply chain. RFID
technology delivers solutions for all these needs.

Press Release Body: RFID technology is facilitating a major innovation to supply
chain management. In an article by John Lorinc in the Globe & Mail Report on
Business Magazine, he states, "Every year, according to an expert cited by the
Federal Trade Commission, American merchants lose as much as $300 billion (US) in
revenues because they've lost track of goods somewhere on the journey between
factory and store shelf." Lost revenues are not the only concern in the supply
chain; improving the productivity in transporting goods and securing the source of
goods are also of concern to professionals managing the supply chain. RFID
technology delivers solutions for all these needs.
Tracking and Locating Made Easier
Once Wal-Mart and the Department of Defense (DoD) identified RFID as a potential
cost reduction technology many companies began to use RFID to track product flow.
RFID is being used to identify inbound and outbound product. RFID is being used in
the warehouse to locate product. It is being used in manufacturing and processing
industries to track and locate Work in Progress (WIP) and finished goods. RFID is
being used to monitor and track product in transit, and RFID is being used to ensure
store shelves are replenished.
GAO RFID Inc. understands that the Supply Chain requires more than one type of RFID
technology to satisfy all these different requirements and has developed different
solutions for tracking as well locating.
Passive Tracking Solutions (PTS)
GAO RFID has a full compliment of EPC GEN 2 compliant solutions. GAO RFID's
software, readers, tags and printers are designed for use in the supply chain.
LocateWare is a universal RFID reader software designed to facilitate the tracking
and movement of goods in and out of a facility and between zones. GAO also has full
range of RFID readers which include the GenTop, a desktop RFID reader that can
read/write one tag at a time to versatile handheld terminals for portable operation
to the RFID industry's number one fixed reader as per a recent study by ODIN
technologies. When it comes to RFID tags, GAO RFID has access to all major RFID
inlay providers and converters. These relationships help us keep our tag cost down
and the quality high.
Active Locating Solutions (ALS)
When tracking of goods is not good enough and locating goods is critical, Real Time
Locating Systems (RTLS) and active RFID are becoming the industry technology of
choice. Active tags can be read as far away as 800 feet or more than 250 meters.
Active RFID is being used to track and locate trucks, containers and trailers on the
road as well as in the yard. Critical assets, workers and visitors can be tracked
and located using ALS. Inventory can be located instantly using LocateWare, which
eliminates the need for complex re-writes of WMS and TMS solutions as well as
extensive employee training.

Complimenting GAO RFID's software and hardware products and solutions is a complete
line of RFID ready direct thermal and thermal transfer printers for almost any
supply chain requirement. The print solutions are tailored to handle the most
demanding heavy-duty cycle activity to the occasional 'slap and ship' requirement.

About GAO RFID Inc.
GAO RFID Inc. is a leading provider of Radio Frequency Identification (RFID)
hardware and solutions to end users worldwide. GAO RFID combines best of breed with
low cost RFID readers, RFID tags and enabling-RFID software. We have a wide variety
of RFID readers, tags and antennas in all the RFID technologies, Low Frequency (LF),
High Frequency (HF), Ultra High Frequency (UHF, Gen 2) as well as Active and
Semi-Passive. GAO RFID's products and services are easily customized for use in
Asset Tracking, Health care, Supply Chain & Logistics, Event Management, Access
Control, Livestock Tracking, Inventory Control & Management, Field Service,
Maintenance and Document Authentication.

For more information please visit http://www.GAORFID.com

Web Site: http://www.gaorfid.com

Contact Details: GAO RFID Inc.
601 Milner Avenue,3rd Floor
Toronto,Canada,ON,
Ontario
M1B 2K4

phone：416-292-0038 ext. 601 or 416-292-0038 ext.837
fax：416-292-2364
email：media@gaogroupinc.com
web site: http://www.gaorfid.com