New Southern Imperial Strip Retailers Make Merchandise Blossom and Creates Impulse at the Shelf Edge

Released on: July 7, 2008, 8:57 am

Press Release Author: Southern Imperial

Industry: Retail

Press Release Summary: Southern Imperial's Merchandising Accessories Catalog
features a selection of impulse wand retailers, wire canister retailers, die-cut
strip retailers, suction cups, lock ties, eHooks, and fasteners

Press Release Body: ROCKFORD, IL / July, 2008- Southern Imperial, Inc., the leading
provider of shelf-edge marketing solutions to retailers and brand manufacturers in
the grocery, drug, and mass merchandising industries, today announced its new peg,
wire and custom printed strip retailers to cross merchandise complimentary products
at the shelf edge. Four new products - Metal Strip Retailer, Peg-Strip Retailer,
Masterpiece Custom Printed Retailers and Wire Canister Retailer - advance the
methods of displaying merchandise of various shapes and sizes. The new products all
incorporate new capabilities that leverage shelf displays, enabling users to take
advantage of existing gondola and shelving units.

"The key marketing features of the shelf-edge merchandisers are the ability to clip
and hang products in an extended capacity while cross merchandising with any product
displayed on the shelf," said Tom Valiulis, Vice President of Sales and Marketing.
"The various designs make displaying bagged snacks, utility items, canned shaped
products, cds, school and office supplies an easy task."

The new metal strip retailer is a durable steel construction, powder coated retailer
with hanging hooks and hanging clips. This option outperforms standard plastic
strip retailers. The almond powder coated retailer includes 12 hanging hooks and 12
clips for attaching products.

The introduction of the Peg-Strip retailer allow peg hooks to be inserted in
free-standing 24 inch long stand. Peg hooks can be placed back-to-back on the strip
for two-sided merchandising. The unique design allows peg hooks to lock into place,
making it difficult to accidently knock hook out. Southern Imperial's eHooks
plastic hooks are ideal for use on the Peg-Strip Retailer or hung at shelf edge.

Southern Imperial also manufactures the Masterpiece Custom Printed Retailers that
provide an eye-catching and affordable solution to shelf edge retailing.

"Our Masterpiece Strip retailers add a visual punch to promotions and allow sales to
really blossom, " added Valiulis. The Masterpiece retailers are custom printed
retailers made of frosted or clear polypropylene. Customers can get custom designed
retailers printed and die cut with their own promotion with 2x the graphic
resolution of standard retailers. Pictures and text are sharper and the printing
dot is almost invisible.

To view Southern Imperial's large selection of merchandising accessories, visit
www.southernimperial.com. To talk to a customer service representative, call
800-747-4665.

Merchandising Accessories Catalog
Southern Imperial's Merchandising Accessories Catalog features a selection of
impulse wand retailers, wire canister retailers, die-cut strip retailers, suction
cups, lock ties, eHooks, and fasteners. Catalog can be downloaded at
www.southernimperial.com/catalogs.ctm. All items can be ordered online at
www.southernimperial.com or by phoning 800-747-4665. Southern Imperial staff will
discuss the most efficient shipping options for buyers.

About Southern Imperial
Southern Imperial, Inc of Rockford, IL is the industry's leading manufacturer of
fixture hardware and display solutions for the retail industry - delivering proven
results and influencing point-of-purchase for the Nation's top retailers and their
suppliers. For more information about Southern Imperial call toll-free (800)
747-4665 or visit www.southernimperial.com



Web Site: http://www.southernimperial.com

Contact Details: Gary Rothmeyer
Business Development Representative
Southern Imperial, Inc.
(815) 877-7041, ext. 203
grothmeyer@southernimperial.com

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