Lisa Henson with Island Realty Customizes Website Using IDX Broker to Help her Clients Find Their Ideal Property

Released on: August 13, 2008, 9:31 am

Press Release Author: Christina Anderson

Industry: Real Estate

Press Release Summary: Henson aims to save both Realtors and consumers time with the
addition of this customized IDX solution.

Press Release Body: EUGENE, ORE. - IDX, Inc. announces the addition of the Island
Realty group of Surf City, N.J. to the growing list of real estate companies using
customized IDX Broker software on their website to make the online property search
simpler for their clients. Lead by Broker Lisa Henson, clients of Island are able to
search thousands of up-to-date listings from the Jersey Shore MLS (OCBR) and results
are displayed in an easy to comprehend, homogenous, and integrated format.

Customization options are accessible through an administrative log-in page and allow
Henson to design her personalized CSS as well as place global, page, and category
wrappers around the data on her site to create a seamlessly integrated search
experience for her clients. Another feature that helps Henson create a personalized
experience for her clients is through the use of a lead management tool in which
clients enter their search criteria and their contact information and receive email
updates as listings matching their specifications become available on the MLS.

IDX Broker has five basic search options, basic, advanced, map, address, and
listing, which scan the entire MLS for results, but also offers individual brokers
or offices the opportunity to showcase their own listings in a featured listings
section. These listings can be displayed anywhere on the site but are usually
featured either on the homepage or search page to attract potential clients and
catch their attention before seeing other MLS listings. With the help of these
customized IDX search tools, Henson now has more time to spend with her clients
rather than worrying about up keep Island's site.


About Lisa Henson
"Island Realty has been one of Long Beach Island\'s premier real estate agencies for
over thirty years. Island is a full service agency conducting business in both the
rental and sales markets throughout its history. Our company is owned and operated
by the Hodgson family, one of Long Beach Island\'s oldest and most respected
families. Lisa Henson, our broker, has been successfully involved in the business of
Real Estate and Real Estate investment for nearly twenty years. Lisa and her family
set and maintain a very high standard for customer satisfaction and service. Their
philosophy has guided Island Realty to unprecedented success in all aspects of the
real estate business. At Island, we are active members of the community and as such
we can offer unique insight that can assist in the marketing of your home. Island is
made up of a group of dedicated professionals who have access to the latest in real
estate marketing and sales information and products."


About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real
estate search applications. IDX, Inc. manages over $1 trillion worth of active
listings data from over 150 Multiple Listings Services (MLS). IDX Broker is IDX,
Inc.'s principle real estate software utility. The easy to manage and customizable
software helps real estate professionals display home listing data from their
multiple listing service (MLS) on their individual and/or office websites. For more
information on the services provided by IDX, Inc., please visit www.idxbroker.com.


Web Site: http://idxbroker.com

Contact Details: PO Box 71866
Eugene, OR 97401
8004219668
christina@idxbroker.com

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