Released on: August 20, 2008, 12:42 pm

Press Release Author: Christina Anderson

Industry: Real Estate

Press Release Summary: IDX Broker to speeds up the real estate search and saves both
realtors and consumers time.

Press Release Body: EUGENE, ORE. - IDX, Inc. is pleased to welcome the addition of
broker Gerald Alder, owner of Alter Realty, Inc., to the growing list of real estate
professionals choosing to incorporate customized IDX search tools into the MLS
search function of their website. The Deerfield Beach, Fla. company's clients are
now able to search thousands of property listings on the Fort Lauderdale MLS (Ft
Lauderdale) using search options customized by Alter to make locating a property
simpler for the client.

Along with the features displayed in the site, the overall look of the site is
completely customizable through an administrative log in section. Customized CSS,
and global, page, and category wrappers allow Alter to incorporate the IDX Broker
software into his already existing website so that the search and results pages
appear to be seamlessly integrated into his site. Other tools available to the
administrator include traffic reports detailing number of daily site visits along
with which pages on the site are being viewed most frequently.

Using IDX Broker, clients are able to select from five different search types
including, basic, advanced, map, address, and listing number. Within these searches,
more detailed criteria can be used to narrow down the results including scenery,
home style, inclusions, flooring type, lot size, range of year built, parking
options, and recreation included. Clients also have the ability to save their search
criteria and sign up for automatic email updates when properties matching their
specifications become available on the Ft Lauderdale MLS.


About Gerald Alter
Broker and owner of Alter Realty, Inc., Gerald Alder has a sales and marketing
background that spans both the US and Canada. His experience includes 9 years in the
Active Adult Community in Deerfield Beach, Boca Raton, West Palm Beach, and Ft.
Lauderdale. He is a member of the National Association of Realtors, an ongoing
member of the Planning and Zoning Board of Deerfield Beach, and an advisor to the
Chabad organization of Deerfield Beach. His philosophy on real estate is "to provide
you with a level of service and integrity that will exceed your expectations and
build lifetime relationships".


About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real
estate search applications. IDX, Inc. manages over $1 trillion worth of active
listings data from over 150 Multiple Listings Services (MLS). IDX Broker is IDX,
Inc.'s principle real estate software utility. The easy to manage and customizable
software helps real estate professionals display home listing data from their
multiple listing service (MLS) on their individual and/or office websites. For more
information on the services provided by IDX, Inc., please visit www.idxbroker.com.


Web Site: http://idxbroker.com

Contact Details: PO Box 71866
Eugene, OR 97401
8004219668
christina@idxbroker.com