Tripadvisor Arrives In India - Announces Results Of First India Survey On `Dream Travel`

Released on: August 21, 2008, 3:35 am

Press Release Author: 20:20 MEDIA

Industry: Internet & Online

Press Release Summary: TripAdvisor, the world's largest travel community, launched
its local Indian site (www.tripadvisor.in).

Press Release Body: INDIA - August 21, 2008 - TripAdvisor®, the world's largest
travel community that enables people around the world to plan and have the perfect
trip, today announced the launch of its local Indian site (www.tripadvisor.in).
TripAdvisor India offers localised features, reviews and recommendations that will
provide comprehensive travel information to Indian travellers.

\"We are very excited to launch TripAdvisor in India, knowing the increasing
enthusiasm and participation of Indian travellers," said Marc Charron, managing
director, TripAdvisor Europe and South Asia. \"India's diversity and natural beauty
has enthralled the world for millennia. TripAdvisor India will not only offer Indian
travellers relevant information but also provide a platform to share their travel
experiences, both in India and beyond, with the rest of the world."

TripAdvisor India also announced the results of its first India survey on the theme
of "Dream Travel." According to the survey, completed by 1,500 netizens across
India, a visit to the Swiss Alps remains the ultimate dream holiday for Indians,
followed by the Maldives beaches, an Alaskan cruise and an African safari.

Lake Palace, Udaipur, was voted the best dream hotel in the world, followed by
Ananda Spa and Ritz Carlton Golf resort, Naples. In other interesting results,
Katrina Kaif emerged as the most preferred female celebrity companion for the dream
vacation. Katrina overshadowed Angelina Jolie, Deepika Padukone and Priyanka Chopra
to clinch the title. Among male celebrities, George Clooney emerged victorious
followed by Hrithik Roshan, Brad Pitt and John Abraham.

TripAdvisor is the largest travel community in the world, with more than 24 million
unique monthly visitors, more than six million registered users and 15 million+
unbiased reviews and opinions. The backbone of TripAdvisor is enabling users to plan
the perfect trip by providing real advice from real people.

"The passion and zeal of our members has made TripAdvisor a trustworthy and
comprehensive source of travel information for millions across the globe," said
Sharat Dhall, managing director, TripAdvisor India. "We are focused on expanding our
Indian community and building a platform that will empower Indian travellers to plan
their perfect trip.\"


Features like photos, videos, maps and traveller articles make it easier for
travellers to be a part of this community and share their recommendations with the
rest of the world. In addition to these features, TripAdvisor India sports relevant
information for India including top 10 lists of hotels, destinations, raves & rants
and much more.

TripAdvisor has existing partnerships with several online travel agencies, hotels,
and airlines across the world. In India, TripAdvisor has recently entered into a
partnership with Cleartrip. Cleartrip will display TripAdvisor ratings and reviews
for hotels in India and 140 countries.







About TripAdvisor Media Network

TripAdvisor® Media Network, operated by TripAdvisor, LLC, attracts nearly 32 million
monthly visitors* across 12 popular travel brands, TripAdvisor®,
www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com,
www.holidaywatchdog.com, www.independenttraveler.com, www.onetime.com,
www.seatguru.com, www.smartertravel.com, www.travel-library.com, www.travelpod.com
and www.virtualtourist.com. TripAdvisor-branded sites make up the largest travel
community in the world, with 24 million monthly visitors*, six million registered
members and 15 million reviews and opinions. Featuring real advice from real
travelers, TripAdvisor-branded sites cover 300,000+ hotels and attractions and
operate in the U.S. (http://www.tripadvisor.com), the U.K.
(http://www.tripadvisor.co.uk), Ireland (http://www.tripadvisor.ie), France
(http://www.tripadvisor.fr), Germany (http://www.tripadvisor.de), Italy
(http://www.tripadvisor.it), Spain (http://www.tripadvisor.es) and India
(http://www.tripadvisor.in). TripAdvisor® Media Network provides travel suppliers
with graphical advertising opportunities and a cost-per-click marketing platform.
Collectively, the sites comprising the TripAdvisor Media Network have won hundreds
of awards and accolades from press and industry worldwide. TripAdvisor and the sites
comprising the TripAdvisor Media Network are operating companies of Expedia, Inc.
(NASDAQ: EXPE).

TripAdvisor is a registered trademark of TripAdvisor LLC in the U.S. and/or other
countries.

© 2008 TripAdvisor LLC. All rights reserved.

*Source: comScore Media Metrix, May 2008




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Contact Details: Lakshita Sogani | 20:20 MEDIA
B - 23, Sector 2, Noida, UP - 201301
Office Tel: +0120 4642020 Ext. 231| Mobile: +91-9899200649
Email: lakshita@2020india.com

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