Just4Tweenz launches E-Commerce enabled website for kids
Released on: September 20, 2008, 1:25 am
Press Release Author: Karan Rhodes
Industry: Internet & Online
Press Release Summary: http://www.just4tweenz.com launches E-Commerce enabled website for a range of kid’s hygiene products. The range of products includes deodorants, lotions, shampoos, conditioners, foaming bath gels and Acne cleaner. Speaking to journalists on the occasion of the launch Ms. Karan Rhodes, the founder of the company said that Just4Tweenz will serve a range of kid’s hygiene products under one umbrella. She said that parents had to put in lots of effort to make their children feel good. This site will make this job much simpler. The website is an extension of the business that Ms. Rhodes has been doing for years. She will bring in all her experience in the business to ensure that the online version of the business makes a smooth take-off. She said that from now on tweenz all across the country will look good, feel god and smell good. This is also the punch line of the company.
Press Release Body: http://www.just4tweenz.com launches E-Commerce enabled website for a range of kid’s hygiene products. The range of products includes deodorants, lotions, shampoos, conditioners, foaming bath gels and Acne cleaner. Speaking to journalists on the occasion of the launch Ms. Karan Rhodes, the founder of the company said that Just4Tweenz will serve a range of kid’s hygiene products under one umbrella. She said that parents had to put in lots of effort to make their children feel good. This site will make this job much simpler. The website is an extension of the business that Ms. Rhodes has been doing for years. She will bring in all her experience in the business to ensure that the online version of the business makes a smooth take-off. She said that from now on tweenz all across the country will look good, feel god and smell good. This is also the punch line of the company.
Ms. Rhodes said that the beta version of the site will be launched shortly. Various testing activities are in place to ensure that the site is secure to execute transactions. The store-front is also being uploaded with the merchandise and very shortly a full fledged online store of kid’s hygiene products will be in place. The site will also offer free shipping for all products. Answering journalists question on the supply chain management of the company which is always a challenge for any online businesses, Ms. Rhodes said that since this store is only an extension of the physical store, supply chain management will be handled with ease. She however mentioned that a robust order tracking mechanism has been put in place to ensure that every order that is received online is quickly tracked to closure. To handle additional requirements agreements have been signed with existing suppliers to ensure that required supplies are available on time.
Ms. Rhodes mentioned that though she is an experienced hand in the business, she was not able to get the business to a broader audience. This is when the idea of the online store came to her. The financing for the development of the website has been done primarily with internal accruals. She hoped that within the next 2 quarters the site will be able to clock a significant amount of revenues. A professional team of marketing specialists have been hired who will take care of the promotional activities of the site. The company will also have a small team of technicians who will constantly work on the technical upgrades of the site and ensure that it is running 24/7. The product store will be updated on a regular basis. Ms. Rhodes said since the products on sell are catering to a small age group, she expects the business will take some time to show a sharp increase in revenues.
In a post lunch tête-à-tête with some journalists she was seen discussing the overall dynamics of the business and how she started off. She said that there is a huge market for tweenz hygiene products and her company is well poised to take advantage of it. Please visit http://www.just4tweenz.com For more information.