Latest Comscore data shows ZigWheels(dot)com as No 2 online automotive aggregator site
Released on: October 29, 2008, 1:31 am
Press Release Author: Times Internet limited
Industry: Internet & Online
Press Release Summary: ZigWheels.com is No 2 auto portal in India with 3 million page views a monthChecking checking in your old ride, looking for reviews and previews of the latest car models or just the armchair moto sports enthusiast, if you wanna wheel it on the web, www.zigwheels.com is the place for you. The comprehensive auto website is not just all about prospective buyers/sellers, it's also the place to find out what's the latest, get the best deals, get the specs right, see what 2009 has to offer, even doodle over what 1969 had to offer.
Press Release Body:
Zigwheels is revving it up, and how. Times Internet Limited's foray into the online automotive space is already the the 2nd largest Automotive Aggregator Site, according to Comscore's latest data for India (Sep '08).
Comscore puts the total page views by online Indian audience for automotive sites at about 29 million, largely comprising visitors to manufacturer sites, with aggregators pushing the pedal not far behind--finding increasing favour amongst consumers. And in this space, with close to 3 million page views a month, ZigWheels.com's focused content strategy is the preferred engine purr among netizens.
What sets ZigWheels.com apart is the expert speak-- value-added content which gives consumers A-Z knowledge on the car of their choice. As a ZigWheels.com spokesperson put it, our focus is on giving the "informed point of view". What has attracted netizens is also the focus on the latest launches, a feature for some praise from site visitors across categories. It would be fair to say that ZigWheels.com was the first to bring out expert analysis of the newly launched Indica Vista, and Toyota Corolla Altis, as well as in-depth coverage on the Paris Motor Show, with special focus on two new cars about to be launched in India-the Suzuki A Star, and the Hyundai i20.
For the record, ZigWheels.com is also a cross-media offering. It has a weekly print supplement with The Times of India & The Economic Times.
Web Site: http://www.zigwheels.com
Contact Details: Yashmeen Barua PR Head Times Internet Limited, I-World, DLF Phase V, Opp. DLF Golf Course, Gurgaon, Haryana, tel:+91 124 4187000 Ext:2920, Mob:+91 9811699757, yashmeen.barua@indiatimes.co.in