Learn the Basics of Search Engine Optimization (SEO)

Released on: October 12, 2008, 11:11 pm

Press Release Author: ravinder kumar

Industry: Management

Press Release Summary: Having a great visual website does not eliminate the need for
Search Engine Optimization (SEO). Your web site may have great optical appeal but
search engine spiders don't care about looks. Search engine spiders want a
well-organized and well-connected web site with rich content and informative
descriptions of each page. Let's take a good look at some issues you need to be
aware of to assure your web pages are optimized correctly

Press Release Body: Having a great visual website does not eliminate the need for
Search Engine Optimization (SEO). Your web site may have great optical appeal but
search engine spiders don't care about looks. Search engine spiders want a
well-organized and well-connected web site with rich content and informative
descriptions of each page. Let's take a good look at some issues you need to be
aware of to assure your web pages are optimized correctly.

Meta Tags are the first thing a search engine spider sees when coming into your web
page. Always be sure to have a descriptive title tag unique to that page telling
exactly what someone could expect to find if they visited the page. Then you will
want to have an expanded description tag.

Expand on your title using some similar words but in more detail. Again, be sure
it's unique to that page. Finally, have a keyword tag that contains in order of
importance the keywords people would search for when looking for your site and words
that are listed in the content text of that particular page.

After looking over your meta tags they will move onto the first few lines of text on
your page. They will look for similarities between your meta tags and the words used
in these first couple sentences.

1) A search spider will then review the rest of your content to measure the keyword
weight of the document in reference to your Meta keyword tag. Be sure to use a good
ratio of your keywords in your content and or be sure to reflect the most important
words from your content into your keyword tag. For more helps visit
www.offline-promotion.com
Once they have looked over one of your pages they will want to look around the rest
of your site by following your links. Make the links obvious and plentiful to them
by giving more than one way to get to your other pages.

First, you should have your main navigation of text or image links on the left side
or top of your page. Then add a second list of text links at the very bottom of the
page, all in text only, to mirror what every other main navigation your site uses.
Additionally, you can add a few links spread around the body of your page either
with photos or in the text of your content.

2) Lastly, you can add to the search spider's enjoyment of your web site by adding
alternate text into your image tags. A search spider cannot see what the images are
on your site but it can read the names of them and the alternate text that you place
into the tags. If you want to know more visit www.huge-niche-keywords.com


By doing this you are giving more content for the spider to review as it goes
through your site. The same idea would apply to making text into images. This is not
a good idea. Always try to put any viewed text for your site into coded text and
never into an image just because it may look better.

You will be taking away content from your web page. A masthead that needs to be in
an image placed next to a company logo works fine but be sure to use the "alt"
attribute in your image tags.

Having an optimized web page can make a huge difference in the way search engines
list your site over others. If your web pages are search engine optimized, or SEO,
then your web site will have a huge advantage over your competition.



Web Site: http://www.greatseosecrets.com www.thesearchengineprimer.com

Contact Details: SCO 29, 2ND FLOOR,
SCO 29, 2ND FLOOR,
ravinder kumar
160020
09316110080

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •