Released on: October 26, 2008, 1:05 pm

Press Release Author: Toby Pocock

Industry: Real Estate

Press Release Summary: London Fractions has launched fractional property ownership
in the UK. Buyers are now able to own property under shared ownership in the
Capital's most prestigious locations. Buyers not only enjoy usage rights but share
in the title deed or "bricks and mortar."

Press Release Body: London is arguably the greatest city on Earth. As the economic,
cultural and entertainment Capital of the World, demand for real estate from
international buyers is exceptionally high.

This however is represented in the prices. London's real estate market is one of the
most expensive in the world with flat recently reportedly selling for a record GBP115m
in St James's. And with the hosting of the 2012 Olympic Games, international demand
is not expected to slow down any time soon.

The price of London's high-end properties has restricted many buyers from being able
to own a second home in the UK's capital, however, there may now be a solution. With
fractional ownership in London, buyers can share the purchase costs and operating
cost of the property, in return for usage rights and most importantly a share of the
title deed.

London Fractions exclusively offers prime located apartments and penthouses under
fractional ownership in London's most prestigious and sought after locations. Their
service and product enables buyers to purchase a deeded share of an individual
property, retaining an equity share whilst also enjoying usage rights. In addition
to this, London Fractions' clients can also enjoy a concierge service which can
assist with every aspect their stay in London, enabling them maximise their
enjoyment of time spent in the Capital.

A spokesman said, "we very much see London as a great location for anyone wanting to
spend a month or two in Europe and have all the benefits of a home away from home."

Prices begin at around GBP90,000 for a 1/12th share with properties in key areas
including Mayfair, Knightsbridge, Marylebone, Tower Bridge, Westminster and
riverside flats along the Thames.

http://www.londonfractions.com

Web Site: http://www.londonfractions.com

Contact Details: London Fractions
1 Berkeley St
info@londonfractions.com