Consumers Can Protect Against Credit Card Fraud By Using Direct Dial Access Numbers Says Cheap International Call Provider Firstnumber.co.uk
Released
on: May 27, 2010, 05:45 am
Author:
QueryCLick LTD
Industry:
Telecommunications
A UK based cheap international call provider is attempting to
combat the rise of credit card fraud by providing consumers with a
telecoms service that doesn't require card details or up front
payment.
Firstnumber.co.uk currently offers over 250 access codes that allow consumers and
businesses to make cheap international calls - http://www.firstnumber.co.uk/cheap-international-calls - at a heavily discounted
rate.
When using the service, consumers simply input an access code before the number they
wish to dial and the cost of the call – starting from 1p per minute – is then added
to their monthly phone bill.
Firstnumber.co.uk spokesperson Andy Steele hopes the service will provide callers
with more options that don't involve parting with sensitive, personal information
at a time when credit card fraud is on the rise.
“Online credit card fraud in the UK rose by 55% in 2009 alone. Despite this
startling statistic, consumers - particularly those of us who shop online – are
still parting with personal data and financial details in potentially unsecured
environments.
“The easiest way to wipe out fraud is to eliminate credit card use altogether which
is why Firstnumber's service doesn't require an account to be set up, upfront
payment or personal details of any sort.”
Despite the introduction of chip and PIN in 2006, last year saw banks and consumers
fork out a record £39 million to cover the costs of online banking fraud.
Although banks have done their bit to keep up to speed with the latest security
technologies, 90 per cent of online credit card related fraud is linked to computer
owners entering their details on unsecured home computers.
'Phishing scams' – whereby consumers are lured into handing over personal
information – also rose to 26,000 over the course of 2009.
Andy Steele believes that a combination of better consumer awareness and
understanding from retailers could be the key to stamping out online credit card
fraud:
“Consumers are responsible for giving out their details and need to be more
selective about where and when passing on that kind of information is appropriate or
if in fact it's really necessary at all.
“At the same time, retailers could do more to provide alternative methods of
payment. Firstnumber is lucky to work closely with landline and mobile providers to
ensure that consumers simply hop onto www.firstnumber.co.uk, pick up the required
access code and get on with making their call, which – ultimately – is the most
important thing.”
For more information on Firstnumber visit http://www.firstnumber.co.uk
About Firstnumber:
Firstnumber.co.uk is an online phone directory offering direct dial access codes
that reduce the cost of making international calls from a UK landline.
Firstnumber.co.uk was launched in 2004 and is a trading style of Wavecrest.
Contact Details:
First Number / WaveCrest, 1st Floor, Bishopsgate Court, 4-12 Norton Folgate, London
E1 6DB.
Enquiries: 0870 801 7800
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