Celerant Technology Launches M-Commerce Application for Mobile Environments
Released on: October 27, 2010, 4:43 am
Author: Celerant Technology Corp.
Industry: Software
Staten Island, NY (October 27, 2010) – Celerant Technology, a
leader in the retail software industry, recently launched its
M-Commerce offering, providing all Celerant E-Commerce sites with the
option to be reformatted for smaller screens, further extending the
reach of their web presence and increasing customer satisfaction.
Celerant M-Commerce was developed as a way to create a mobile version
of a website, allowing it to be more easily viewed and accessed on a
mobile device.
“Celerant M-Commerce is an expansion of our multichannel offering, demonstrating our
drive to stay ahead of retail technology trends,” stated Ian Goldman, Celerant
Technology President and CEO. “Although most new phones can display full-size
websites, our M-Commerce offering reformats our clients’ E-Commerce sites to fit in
a display area that conforms to a smaller screen size. With this technology, the
overall consumer experience is improved; enabling users to more easily view product
information and make purchases directly from their mobile devices.”
Celerant Technology, www.celerant.com, provides a complete multichannel solution for
retail organizations; from point of sale, inventory management, warehousing,
E-Commerce, mail order and more. Celerant’s M-Commerce improves the viewing
experience of a site, as overall site navigation will be updated and certain
functionality that is deemed unnecessary in a mobile environment will be removed.
Future versions of Celerant will also be optimized, making it possible to perform
back office functions directly from a mobile device to run advanced reports and
analyze store data from the palm of their hand.
“After the successful implementation of our Celerant POS and the launch of our
integrated E-Commerce site, we wanted a way to further extend our store’s presence
and cater to the needs of busy parents and parents to be” stated Art Howard, Owner
of Destination Baby. “The development of our M-Commerce site was a great way for us
to provide our shoppers with the ability to make purchases, check their accounts,
and organize their gift registries from the convenience of their mobile phones and
other devices.”
Destination Baby is based in Woodbridge, NJ and offers a wide selection of baby and
maternity products that range from clothing, to furniture, to baby essentials,
accessories and safety items. The Destination Baby E-Commerce site offers a full
product line, along with an integrated gift registry, all of which can be accessed
in a mobile environment. For more information, please visit
www.destination-baby.com.
About Celerant Technology
Celerant’s Command Retail is an advanced real-time retail management system, which
manages all areas of retail including POS, Inventory Management, Warehouse,
Distribution Center, Allocation, Multi-Channel/E-Commerce/Kiosk, Data Mining, and
Back-office, in a single, integrated system. Our advantage is the flexibility of our
Java platform, allowing Celerant professionals to conduct cost-effective analysis
and adaptation based on the individual needs of each retailer. The result is a
better system that meets the needs of retail businesses and gives them the tools to
take Command of their success. For more information regarding Celerant Technology,
go to www.celerant.com. For information on the Command Retail product, visit
www.commandretail.com.
###
Contact Details: 4830 Arthur Kill Raod
Staten Island, NY 10309
Web site: www.celerant.com
Phone: 718-605-7733
Toll Free: 877-811-8500
Fax: 718-605-7744
E-mail: sales@celerant.com
Sales Contact Name: Michele Salerno
![PRINT](../i/print.jpg)
Back to previous page
Home page
Submit your press release