LV = Reveals Drivers Lost £58.5 Million From 'Unfair' Parking Tickets
Released on: March 18, 2011, 09:20 am
Author:
LV=
Industry: Financial
LV=, the car insurer, has revealed that drivers lost £58.5m
last year by failing to appeal against parking tickets issued in
'unfair' circumstances.
In 2010, one in twenty (5%) motorists in the UK received a parking ticket where they
had grounds to appeal. Despite this, only one in five (22%) drivers bother to
contest a ticket once issued; but of those who do, nearly nine in ten (88%)
claimants are successful.
When questioned, over half of UK drivers (53%) who do pay when issued with a ticket
in unfair circumstances do so because they assume they will not win an appeal. Many
drivers say they are confused about the procedure for appeals, with one in twelve
(8%) not knowing how to initiate a claim.
The majority of 'unfair' parking fines are issued in areas where parking signage
is unclear. Other reasons include misleading road markings, being issued with a fine
while walking to a machine to buy a parking ticket and being fined when the car was
broken down. A small but significant number of drivers report parking attendants
actually fabricating evidence to support issuing the ticket (2%).
Most (49%) of tickets issued unfairly are given out on public roads but surprisingly
one in ten (10%) are received in car parks of public buildings managed by local
authorities, such as libraries, hospitals and GP surgeries. A similar number (9%)
are given out in commercially operated car parks.
The cost of a parking fine varies widely across the UK but the research found that
the average cost paid by motorists given a ticket in unfair circumstances is £42.
The majority of this money is pocketed by local authorities, who issue nearly three
quarters (74%) of tickets in unfair circumstances. London councils make the most
money per parking penalty issued, with Camden, the neighbourhood of celebrities such
as Amy Winehouse and Kate Moss generating an average of £78 per ticket. Outside of
the capital, Poole Council pockets nearly £30 per ticket, while Tendring Council in
Essex makes just £16 per ticket and South Gloucestershire takes the least money at
just £10 per ticket issued.
John O'Roarke, managing director of LV= car insurance, said: "It's shocking to
see motorists paying out millions every year in unfair parking tickets, particularly
at a time when soaring fuel costs are already putting a huge strain on drivers. It
is vital that the appeals process is communicated clearly in all tickets, penalty
notices and subsequent documentation to ensure drivers are aware of their right to
contest a fine they feel is unjustified. Although the appeals process may sometimes
seem time consuming, motorists should be encouraged by the fact that the vast
majority of appeals are successful, and we'd urge them to take action against any
unwarranted fines."
About Liverpool Victoria:
All research unless otherwise specified was conducted by ICM. ICM interviewed a
random sample of 2,003 adults in Great Britain aged 18+ from its online panel
between 25 and 27 February 2011. 1,728 of those surveyed were drivers. Surveys were
conducted across the country and the results have been weighted to the profile of
all adults. ICM is a member of the British Polling Council and abides by its rules.
LV= is a registered trademark of Liverpool Victoria Friendly Society Limited (LVFS)
and a trading style of the Liverpool Victoria group of companies.
As the UK's largest friendly society LV= is here to help customers make the best
choices when it comes to their money. The company offers a range of car insurance, home insurance and travel insurance products that are both good value
and award-winning.
PR Contact:
Sally Silver
LV=
County Gates
Bournemouth
BH1 2NF
0208 256 6896
www.lv.com
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