Released on: April 26, 2011, 9:26 am
Author:
Woolworths
Industry:
Retail
Woolworths.co.uk, the online family superstore, has handed out free royal wedding street-party packs to residents of streets, avenues, drives, closes and terraces with Kate, Catherine or William in their name to help celebrate the most anticipated marriage of the last three decades.
Based on pre-sales of Royal Wedding decorations and royal wedding souvenirs, Woolies predicts that on the day of the Royal Wedding, the UK will see a minimum of 1,000 street parties.
Woolworths has identified 740 streets across the UK with Kate, Catherine or William in their name, and is offering residents of these streets the free street-party pack to enjoy the big day.
Woolworths.co.uk is predicting that outside of London, Yorkshire is expected to host the highest number of street parties as it is home to 39 William and 14 Catherine streets, closes, drives, avenues, terraces, lane and roads.
Other hotspots across the country have been identified as Liverpool (9xWilliam & 3xCatherine), Birmingham (6xWilliam and 1xCatherine) and Southampton (4xWilliam & 2xCatherine).
Woolworths is also putting a call out to the two William Streets and the one Catherine Street in Hull to join in the celebrations, as the city is the least likely to host a party, with the council there announcing that they have received no applications for street parties to date.
Dan Rubel, head of family fun at Woolworths.co.uk, said: "Our research tell us that those living on streets with a royal connection are most likely to throw a street party on the date of the Royal Wedding.
"With the day already declared a Bank Holiday, we believe that the impending nuptials of Prince William and Kate present the perfect opportunity to get together and spend quality time celebrating with friends, family and neighbours. There seems no better way to celebrate the marriage of new future King and Queen of England than with a good old street party on every road boasting the names of the world famous Royal couple; whether it's Kate Close or William Road."
Woolworths.co.uk is the home of family fun and as such has been helping to throw parties for decades and so knows that the top priority for throwing a great street celebration is to ensure that the guests invited have a great time.
About Woolworths:
Woolworths is part of Shop Direct Group which is the UK's largest online and home
shopping retailer with sales of circa £1.7 billion. The Group has 5m active
customers and offers 1000's of big brands across a range of categories including
toys such as paddling pools and playhouses, as well
as kids' clothes, women's clothing, men's clothing, furniture, garden furniture
and electrical goods.
Brands within the Shop Direct Group portfolio include Very.co.uk, Littlewoods.co.uk, Littlewoods Ireland, Littlewoods Europe, Additions, Great Universal, Choice, Kays, Empire Stores and Marshall Ward.
Woolworths offers standard next day delivery on all of its items on the website, as
well as Convenient Collection with Collect+ from a number of local shops. It also
offers timed slot delivery, specified day delivery, Saturday deliveries and evening
deliveries so that the customer can pick the delivery option most convenient for
them.
PR Contact:
Katie Hancock
Golden Goose PR
11-12 Smiths Court
Soho
London
W1D 7DP
0207 734 2002
www.woolworths.co.uk