Swoon.co.uk Reveals Brits Have Lost Their Romantic Spark
 

 
Released on: September 01, 2011, 2:40 pm
  Author: 
      Swoon.co.uk
Industry: Consumer Services
Swoon.co.uk has revealed that, when it comes to marriage
  proposals, Britain has lost its romantic spark. Nearly half (45%) of
  males spend less than a few days planning their proposal with only in
five (21%) getting down on one knee. 
Latest research from Swoon shows that Brits are happy to
  have a simple, spontaneous proposal in the comfort of their own home but when given
  the option to turn back time, less than one in three thought that their proposal was
  perfect. 
Gone are the days of Hollywood-inspired romantic proposals in sunny climes - instead
  of whisking their partner abroad for a romantic getaway, 68% of males proposed in
  their home. It's just as well that women have low expectations with only 15% of
  women wanting their partner to propose to them whilst on holiday. 
Commentating on the results, Harley Street relationship therapist and life coach,
  Trevor Silvester, said: "I think several things might be going on here: the first
  is that the recession is probably having an effect on people's aspirations. In
  times where money is tight we'll tend to lower our dreams a little and look to find
  the romance through some other, cheaper, means. I suspect the money that would have
  been spent on setting the perfect scene for the proposal is instead going towards
  the cost of the wedding, the honeymoon, or the means to move in together."
Results have further shown that the excitement of the actual proposal has
  disappeared with three out of five males (63%) not planning to propose on one knee. 
  Surprisingly the latest statistics show that men and women have similar ideas with
  only one out of three women (30%) actually wanting their partner to get down on one
  knee.
Trevor Silvester said: "I am pleased to see that getting down on one knee is losing
  popularity, because it means fewer people are opting for the obvious and actually
  doing it in a way that feels right for them. My advice to anyone would be that the
  location is less important than the timing. Pop the question when the mood is
  perfect and it'll become a romantic and unforgettable memory."
Many women are now taking it upon themselves to pop the question. Statistics show
  that when British women propose it is impulsive with four out of five women (83%)
  proposing with less than a month's planning and over half (53%) of those proposing
  spontaneously. Whilst they have broken tradition by proposing, three out of four
  women (75%) hoped that their partner had beaten them to do it.
Silvester says: "It's great that more women are proposing - and I think the
  spontaneity of their decision shows that in many cases the emotion of the moment
  needs be strong enough to overcome the social conditioning that says it's the
  man's job. In my opinion, if we're looking for partnerships to be equal, why
  shouldn't the onus on who asks who be spread equally too? I think many men would
  love for that to happen. Certainly I would have done."
ENDS
Notes to editors
  Research carried out an online survey of 1, 490 UK adults aged 18+ from 6th to 30th
  June 2011. 
About swoon.co.uk
  Swoon.co.uk was launched in April 2011, by online publisher brightsolid, owner of
  the Friends Reunited Group, including Friends Reunited Dating, one of the UK's most
  popular dating sites. 
Working with internationally recognised relationship therapist and life coach Trevor
  Silvester, brightsolid has developed a unique service that uses psychotherapy
  techniques to help users learn about themselves and prospective dates. By answering
  a set of simple questions, members will be able to discover their Swoon Appeal,
  giving other daters an insight into their world. The site also offers dating advice and information on dating safety.
For further information, please contact:
  Natasha White
  Press officer
  swoon.co.uk
  Fourth Floor
  117 Fenchurch Street
  London 
  EC3M 5DY
  0207 994 0149
  www.swoon.co.uk
               
              
                              
               
  
 
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