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Clip on earring specialist jewellers, www.make-me-beautiful.co.uk, sponsor British Beauty Queen, Alize Mounter as she stands for England at Miss World

20th October 2011 London, UK - By conventional standards, it's not been a year with much to cheer about. Food and heating costs have increased, budgets have been slashed and politicians around the globe continue to make ugly faces at each other rather than work together to solve the issues. Yet this year the 61st Miss World contest will be staged in London, UK and clip on earring specialist jewellers, Make Me Beautiful, have got together with reigning Miss England, Alize Mounter, to show that Britain's got beauty.

"Like the best English tweed, Alize is unfussy yet stunningly put together with a surprising amount of inner strength", spoke Make Me Beautiful founder, Misae Richwoods . "We just had to get behind her and support her in England 's bid for Miss World when it comes to home turf!"

Make Me Beautiful have become Miss England's Official Jewellery Sponsor at Miss World and arranged for a number of English designer brands to be available for Alize to wear. Participating designers and brands include Fiorelli, Adele Marie and Zandra Rhodes of London, Barbara Easton of Maidenhead and Elements Silver who are based in Essex.

The Miss World 2011 Final will be televised although the contest will have run for three whole weeks for the contestants.

"It's not a case of turn up and look pretty on the night," laughed Alize, who's previous television experience included the hit series Britain's Next Top Model. "We'll be with the judges for three weeks having all sorts of random activities thrown at us. At this level, it's not just competing on looks as all the other girls are stunning. It's who has the right personality to carry forwards the charitable work the Miss World organisation carries out as the winner will spend a year doing just that. I'm really excited to be representing England and look forward to being at Miss World."

Alize completed her warm up to Miss World by taking time out from her degree studies to jump from an aeroplane, raising over £2,000 for the Parachute Regiment Charity in the process. With past global audiences for the show surpa ss ing the 2 billion mark, the world will see if a star shines for Alize that night. Over 8 million UK viewers are expected to tune in when Channel 5 broadcasts the Miss World finals on November 6th 2011.

About Make Me Beautiful
Make Me Beautiful was the first site that made clip on earrings sexy and stylish again. Whilst other sites focus on peddling Pat Butcher's left overs, Make Me Beautiful curates a fashion forward collection of the best of Britain's talent with over 1,000 lines from leading designers all in clip on, screw on, spring loaded or other non-pierced designs. Make Me Beautiful serves customers in over 30 nations and three languages via it's online web store at www.make-me-beautiful.co.uk together with partner sites from it's headquarters in Wimbledon, London and customer service centre in Florida, USA. Make Me Beautiful is a trading name of Rising Dragon Enterprises Ltd.