H.Samuel Launches Personalised Jewellery
Released on: November 02, 2011, 3:00 am
Author:
H. Samuel
Industry: Retail
H.Samuel is proud to launch its new personalised jewellery
service online. Launching at the same time as its Christmas campaign,
personalised jewellery allows customers to create a unique gift for
friends or family.
The H.Samuel personalised jewellery range features a number of items that can be
engraved, giving the perfect finishing touch to customers' chosen piece of
jewellery, with rings, bracelets, pendants, and cufflinks all available to display
an engraved, personal message.
The personalised jewellery section can be found on the homepage of the H.Samuel website and there is a simple
step-by-step guide for customers to follow. Customers start by choosing the type of
jewellery desired, from rings and bracelets, to diamond jewellery and children's
jewellery. For example, to personalise a ring, the customer simply chooses from the
styles available and then the selects the gemstone to be used. Next, they choose the
metal type from the options of yellow gold, white gold or silver and then finally,
the ring size. The metal types may vary for different items and are available in
different carat weights.
Whether it's a piece of jewellery for engraving or a multi stone personalised bracelet there are thousands of
combinations to choose from. Customers can only have one piece of personalised
jewellery in their basket at any time and prices vary depending on the item. Each
personalised item can be delivered to the customer's door in only 3 weeks as it's
a special order. H.Samuel has launched the new service along with the Christmas
campaign so that customers have time to create and order a personalised item before
the festive season.
With different categories including jewellery for men, ladies' jewellery, baby and
children's jewellery, medical jewellery and religious jewellery, every customer can create something special.
H. Samuel's Head of Multi-Channel, Julien Shirley said: "By introducing
personalised jewellery to the brand, we are offering our customers a more fulfilling
online shopping experience. Jewellery is such a personal gift, by allowing consumers
to create something unique we are ultimately helping them say it better."
H.Samuel prides itself on heritage, quality and service. As the leading jewellery
retailer, H.Samuel offers expert in-store staff, a range of informative online
buyer's guides, including a watch buyer's guide, a diamond buyer's guide and an
H.Samuel birthstone guide. The jeweller clearly understands the vital importance of introducing brand new
services and brands, not only to stay on trend with the market but to win potential
new customers.
About H. Samuel:
H.Samuel is the nation’s favourite High Street Jeweller with over 330 stores and a
retail website at www.hsamuel.co.uk., H.Samuel has a stunning range of watches,
jewellery, collectibles and gifts for all occasions, offering something for every
taste and style. H.Samuel is part of the Signet Group, the world’s largest specialty
retail jeweller.
PR Contact:
Tim Lundberg
Copywriter E-Commerce Marketing
H.Samuel
3 Imperial Place Maxwell Road,
Borehamwood,
Herts
WD6 1JN
0208 207 8312
www.hsamuel.co.uk
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